Projects / Personal AI blog

How I grow an AI blog with Reels

My Instagram page, where I test AI ideas on myself and turn short videos into reach, profile visits, and followers.

Instagram professional dashboard screenshot showing 40 million views in the last 30 days

Views

40M

From one Reel

+20K

AI-question Reel

10M

Azamat Instagram

Trend research, personal concepts, AI-video execution, hooks, captions, publishing choices, and analysis of which videos turn views into followers.

What it is

This is my personal AI blog. I test ideas on myself, try strange angles, and watch which videos people send, quote, and follow from.

Why it worked

The best posts did not win because they looked expensive. They had a clean trend angle: transformation, the uncanny AI question, a recognizable reference, and a hook people understood in the first seconds.

What it proves

The blog shows the work in public: 40M views in 30 days, about 20K followers from the Anya transformation Reel, and a separate AI-question video that crossed 10M views.

Case study

How I grow an AI blog with Reels

This is my Instagram account. I test AI ideas on myself: transformations, direct questions, pop-culture references, and formats that feel native to Reels. The useful part is not the tool by itself. It is knowing when an AI trick is strong enough to make someone stop, watch, send the video, and open the profile. One video, where I turn into a girl named <a href="https://www.instagram.com/p/DRAapOeiGw6/" target="_blank" rel="noopener noreferrer">Anya</a>, brought about <em>20K followers</em>. Another format, built around the question <a href="https://www.instagram.com/p/DKNQ-2-O-bC/" target="_blank" rel="noopener noreferrer">“Do you know you are AI?”</a>, crossed <em>10M views</em>. There was also <a href="https://www.instagram.com/p/DQd-uMqCBeZ/" target="_blank" rel="noopener noreferrer">Buhovik</a>, a funny ad object: a beer puffer jacket. Across the account, the cleanest number is <em>40M views in the last 30 days</em>.

Task

Make AI feel like a real Instagram-native idea

AI content often looks like a demo. People notice the tool, nod once, and move on. A personal blog needs a different skill: catch a cultural moment, make the AI part instantly readable, and give the viewer a reason to watch until the turn happens.

Approach

Trend sense first. AI tools second.

The work starts with the feed, not the model. I look for formats where AI can add a twist people immediately understand: transformation, mistaken identity, pop-culture reference, a too-real character, a question that makes people argue in comments. Then I use the tools to make that idea publishable quickly enough while the trend is still warm.

What I watch

The craft is in the first seconds

For this blog, AI is not the positioning by itself. The positioning is: I understand how AI changes content, and I can package that understanding in a short video people want to pass on. That means the first frame, the caption, the reveal, the comment trigger, and the profile follow-through all matter.

Related work

Want to use AI for a personal brand, not just for content output?

I can help find the angle, hooks, formats, and AI execution that make a creator page feel alive instead of synthetic.

Brief (optional)